Master Thesis on KPI-Guided Management of Corporate Innovation Hubs in the Energy Industry

Under the supervision of ESTT staff, the Master Thesis “KPI-Guided Management of Corporate Innovation Hubs in the Energy Industry” was recently finished. Here is the abstract: The emergence of open innovation has transformed the way innovation is managed in established corporations. Especially in today’s competitive market environment, characterized by an unprecedented pace of innovation and…

ESTT at the AOM Meeting 2018

ESTT members contributed to the Academy of Management Conference in Chicago. They presented the following papers: Business Model Portfolio Evolution, W. Sachsenhofer, N. Hampl, W. H. Hoffmann Incumbent firms typically operate a portfolio of business models. However, we still know little about how business model portfolios emerge and develop over time. We build on longitudinal…

Master Thesis on Business Model Portfolio Management in the Automotive Industry

This master thesis offers a novel view on business model portfolio management. Through an empirical case study with BMW AG this study extends the predominant resource- based view on business model relationships by a customer value proposition and profit  formula dimension. Through analysing secondary data and conducting interviews with  senior BMW managers, 17 different business…

About the ESTT

The Energy & Strategy Think Tank (ESTT) is a collaboration between Verbund, Wien Energie and the Institute for Strategic Management (ISM) at Vienna University of Economics and Business (WU). Aims of the ESTT: Megatrends such as digitalization, decentralization, and decarbonisation are reshaping the energy industry and adjacent capital-​intensive industries. To lead, navigate, and understand these disruptive…

About the Team

The ESTT team at WU consists of experts on strategy, innovation, organization, and sustainability in and beyond the energy industry. Dr. Georg Reischauer  (Head) Univ-Prof. Dr. Werner H. Hoffmann  – Christian Bruck Dr. Philipp Buss Alexander Engelmann Univ.-Prof. Dr. Nina Hampl  Dr. Melanie Wiener Marlene Würfl  

Imprint

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