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About the ESTT

The Energy & Strategy Think Tank (ESTT) is a collaboration between Verbund, Wien Energie and the Institute for Strategic Management (ISM) at Vienna University of Economics and Business (WU). Aims of the ESTT: Megatrends such as digitalization, decentralization, and decarbonisation are reshaping the energy industry and adjacent capital-intensive industries. To lead, navigate, and understand these disruptive…

About the Team

The ESTT team at WU consists of experts on strategy, innovation, organization, and sustainability in and beyond the energy industry. Dr. Georg Reischauer (Head) Christian Bruck Dr. Philipp Buss Alexander Engelmann Univ.-Prof. Dr. Nina Hampl Dr. Melanie Wiener Marlene Würfl

ESTT at the EGOS Colloquium 2021

ESTT members G. Reischauer, A. Engelmann and W. H. Hoffmann contributed to the 37th EGOS Colloquium (July 8-10, 2021) that was held online with the paper “Tankers that ride the wave: How incumbents innovate in ecosystems in the face of challengers”. The abstract is as follows: Research suggests that incumbents seldom recognize challengers early enough,…

Workshop on Organizing Platforms

ESTT member G. Reischauer co-organized the workshop “Organizing Platforms: What Are the New Forms and Practices?”. The workshop discussed papers from colleagues around the globe on how to organize with and for platforms as well as how they are organized, and called for new papers in these important research fields.

Innovation Talk “Megatrend Electric Mobility – Innovative Approaches Using the Example of smart”

The second Innovation Talk in 2021 was held by Daniel Lescow (Vice President Global Sales, Marketing & After-Sales at smart Automobile Co., Ltd and Chairman of the Supervisory Board of smart Europe GmbH). In his insightful talk, Mr. Lescow emphasized on the importance of electric mobility which is on a dynamic growth path around the…

Final Presentation of Course Business Project in SIMC Master

In June 2021, selected students from WU’s SIMC master program presented findings to partner executives as part of the business project course on Corporate Entrepreneurship. This semester’s business project focused on how firms in energy industries can boost innovation through different intrapreneurship formats. Equipped with several state-of-the-art project management, firm analysis, and industry analysis tools,…

ESTT at the NEFI Conference 2021

ESTT member G. Reischauer contributed to the NEFI (New Energy for Industry) Conference with a presentation on the management of ecosystems in energy.

ESTT at the EGU 2021

ESTT member N. Hampl contributed to the EGU General Assembly 2021 that was held online with the paper “Photovoltaics in Austria – open space and rooftop potential analysis on a high spatial resolution”. The abstract is as follows: Austria aims to meet 100% of its electricity demand from domestic renewable sources by 2030 which means,…

Innovation Talk “Innovation Management in times of Covid-19”

The first Innovation Talk in 2021 was held by Catharina van Delden (Co-founder and CEO of innosabi GmbH). In her insightful talk, van Delden emphasized on current challenges of innovation management due to the ongoing Covid-19 pandemic. Resulting from the current Covid-19 situation, many companies are confronted with the loss of informal exchange or a…

Master Thesis on Open Innovation with Start-Ups in the Energy Industry

The master thesis “Open Innovation with Start-Ups in the Energy Industry: Value Capture Strategies and Start-Up Needs” examines the role of value capture strategies and the related needs of start-ups in the context of Open Innovation for the energy industry. Here is the abstract: Since the rise of the Open Innovation (OI) paradigm collaborations with…

Paper in Industry and Innovation on Aligning the Design of Intermediary Organisations With the Ecosystem

ESTT member G. Reischauer published a paper on aligning the design of intermediary organisations with the ecosystem together with two colleagues in the Industry and Innovation journal. Here is the abstract: Intermediary organisations such as technology transfer organisations (TTOs) are an important mechanism of open ecosystem governance, as they support how ecosystem participants search for…

Master Thesis on Demand Response

The master thesis “New Opportunities for Residential Demand Response in Austria” was just finished: The progressing transition towards a low-carbon society in order to tackle the climate crisis is going to challenge the existing electricity ecosystems heavily. Several solutions are conceivable to ensure a reliable and affordable electricity supply in the upcoming decades. Demand response…