Master Thesis on Corporate Political Activities of Energy Providers in the Digital Age

The master thesis “Corporate Political Activities of Energy Providers in the Digital Age” analyses the characteristics of political activities made by energy providers and derives related advantages and disadvantages. Here is the abstract:

The adoption of corporate political activities as a non-market strategy is becoming more and more relevant for companies in the energy industry. Due to the strong interdependence of government and energy providers, we assume that formulating such a strategy is especially important for energy providers. Therefore, we assess which activities are used, the resources required, and the advantages and disadvantages of individual activities to identify the critical success factors.